Who we are
Our website address is: http://cavahub.com.
Last Updated: 06/07/2024
CavaHub (“we,” “us,” or “our”) is committed to protecting the privacy of individuals whose data we process. This Privacy Policy explains how we collect, use, and disclose information in connection with our Facebook advertising campaigns and the reports generated through Looker Studio.
1. Information We Collect
We collect data from Facebook for the purpose of analyzing and reporting on the effectiveness of our advertising campaigns. The types of information we may access include:
• Ad Performance Data: Clicks, impressions, conversions, and engagement metrics (e.g., likes, comments, shares).
• Audience Demographics: Aggregated data on audience age ranges, gender, and geographic regions.
• Behavioral Data: Information about interactions with our ads, including engagement patterns.
All data we collect and process is aggregated and anonymized, meaning it does not identify any individual. We do not collect personal information such as names, email addresses, or other identifying information through this process.
2. How We Use Your Information
The data collected from Facebook is used solely to understand the effectiveness of our advertising campaigns and to optimize future advertising strategies. Specifically, we use this data for:
• Campaign Performance Analysis: To evaluate ad engagement and reach, enabling us to improve our marketing efforts.
• Reporting in Looker Studio: To create data reports that provide insights into campaign performance. These reports help us and our clients understand the impact of advertising efforts on audience engagement.
3. Data Sharing and Disclosure
We may share the aggregated reports generated in Looker Studio with our clients to inform them about the performance of their advertising campaigns. However, these reports contain only anonymized, aggregated data and do not reveal any personally identifiable information.
We do not sell or share any data with third-party vendors for advertising or marketing purposes. All data used in our reports remains confidential and is accessed only by authorized personnel within CavaHub.
4. Data Security
We prioritize data security and take appropriate technical and organizational measures to protect information from unauthorized access, disclosure, or modification. Access to Looker Studio reports and Facebook campaign data is restricted to authorized CavaHub personnel and, when necessary, our clients.
5. Data Retention
CavaHub retains aggregated campaign data for as long as it is required for reporting and analysis purposes. We periodically review and delete any data that is no longer needed. Retained data is stored in a secure environment to ensure privacy and compliance with applicable regulations.
6. Your Rights
We rely on Facebook to collect and manage user data. If you are a user who has interacted with our ads on Facebook, please refer to Facebook’s Privacy Policy for details on how they manage your personal information and provide options for accessing, correcting, or deleting data.
7. Changes to This Privacy Policy
CavaHub may update this Privacy Policy periodically. We encourage you to review this page from time to time. Any updates will be effective upon posting, and the “Last Updated” date will reflect the most recent changes.
8. Contact Us
If you have questions or concerns regarding this Privacy Policy, please contact us at:
CavaHub
Email: info@cavahub.com